PHILADELPHIA– The Sopranos are having a second. Spurred by the whole lot from mid-pandemic Netflix binges to The Many Saints of Newark’s premiere, everybody’s favourite mafia household has discovered itself on the heart of the cultural zeitgeist as soon as once more amongst followers new and previous. And it simply so occurs that Dietz & Watson has launched a brand new Halloween marketing campaign impressed by Tony Soprano’s favourite snack: capicola, or gabagool.
Dietz & Watson premium meats and cheeses of Philadelphia has one thing for everybody. So, they created a seasonal cooking present that options the whole lot Dietz has to supply together with the whole lot for a spooky, ooky Halloween gathering. It’s known as “Halloween Internet hosting with The Gabaghoul.”
Vincent Pastore (Large Pussy) has become an actual ghoul. “The Gabaghoul” to be extra particular – a meat and cheese loving monster who’s right here to indicate the world his culinary ideas and methods. And whereas he’s definitely ghastly, he’s South Philly born and bred with loads of native angle.
In brief movies, he makes an attempt to indicate the world his culinary ideas and methods, every of which will get thwarted by an sudden mishap. In a single spot, a bat flies away with one among his hotdogs, whereas, in one other, salty snacks eerily float out of a Jack-o’-lantern. Take a look at the movies right here:
Scary Good Snacks: https://youtu.be/fYLcnz5BO6E
Hoagie Hack: https://youtu.be/PwbV6oVZ-aw
Sizzling Canine Bites: https://youtu.be/zxa3JWx4Klw
The marketing campaign launches at present, October twelfth, and shall be promoted on social media and on-line video by way of the top of the month. Customers shall be directed to dietzandwatson.com/halloween the place they will be taught extra Halloween meat and cheese recipes similar to a Spooky Charcuterie Board, Mummy Canine, and a Snackable Skeleton.
Developed by its inventive company of file, Purple Tettemer O’Connell + Companions (RTO+P), the brand new marketing campaign builds on different enjoyable, offbeat moments that Dietz & Watson has created over the previous few years. In 2018 they launched Dietz Nuts, a packaged meat snack promoted by Craig Robinson. In 2019, they created Delishop, the world’s largest assortment of meat and cheese attire, in a pop up storefront on Philadelphia’s South Avenue. The Gabaghoul matches on this custom of “enjoying together with your meals.”
ABOUT DIETZ & WATSON
Based in 1939 by Gottlieb Dietz, and nonetheless family-owned and operated at present, Dietz & Watson stays true to their unique old-world recipes and Gottlieb’s dedication to “high quality above all else.” Creating the freshest and leanest beef, ham, pork, turkey breast and hen breast, Dietz & Watson’s choices are enhanced solely with all-natural spices and seasonings for optimum taste profiles. All Dietz & Watson deli meats and cheeses are freed from synthetic flavors, colours, fillers, extenders and MSG. As we speak, along with the “heritage” gadgets on which the corporate was based, it additionally produces a No Antibiotics Ever and Natural line known as Dietz & Watson Originals that continues to develop in reputation and is quickly increasing. Headquartered in Philadelphia, Dietz & Watson continues their custom of household dedication and to main the business within the crafting of the world’s greatest premium deli meats and artisan cheeses. The corporate is led by founder Gottlieb Dietz’ grandchildren, Louis Eni (President and CEO), Chris Eni (COO) and Cindy Eni Yingling (CFO). As we speak, the fourth era of the household, Lauren Eni, Christopher Yingling, Timothy Yingling, Michael Eni and Greg Yingling, have joined the corporate to hold the custom additional. Be taught extra at www.DietzAndWatson.com.